Dental Marketing · Canada & US

Dental marketing that books new patients, not just clicks.

Local SEO, Google Ads and conversion sites for dental practices — tuned to new-patient and high-value case demand.

Scroll
Why dental is different

A new patient is worth years, not one visit.

With high patient lifetime value and high ad costs, dental marketing lives or dies on cost per new patient and case mix. The goal is not cheap clicks — it is the right patients booking the right treatments.

The new-patient system
01
Map pack
Rank for "dentist near me" and "[city] dentist" where patients search.
02
Search ads
Capture high-intent terms — implants, Invisalign, emergencies.
03
Reviews engine
The trust signal that wins both rankings and the booking.
04
Booking site
Fast, friendly site with online booking and new-patient offers.

Measured on cost per new patient

What we do

Six things. Done properly.

Patients, not clicks. Here is exactly what that looks like.

i.

Local SEO & map pack

Rank for "dentist near me" and "[city] dentist" — the map pack is where most new-patient searches convert.

Own the map pack
ii.

Search ads

Google Ads for high-value, high-intent terms — implants, Invisalign, emergency dentist — sized to your chair capacity.

High-value intent
iii.

Reviews engine

A compliant workflow that builds review velocity after visits — the single biggest prominence and trust lever in dental.

Trust that converts
iv.

Conversion site

A fast, reassuring website with online booking, new-patient offers and clear treatment pages.

Built to book
v.

Treatment content

Pages and guides for the treatments you want more of, so you attract case mix rather than only checkups.

Shape the case mix
+

Tracking & reporting

Call and booking tracking with cost per new patient reporting — so spend follows the patients you actually want.

Cost per new patient
Who it is for

Built for the people who hire you.

We tune the same proven system to your segment — the terms, seasons and offers that match how your customers actually search and decide.

General dentistry Implants Invisalign / ortho Cosmetic Emergency dental Multi-location DSOs
Proof

Numbers over adjectives.

Representative of comparable dental marketing engagements. Figures vary by market and starting point — we set the baseline before we begin.

$20+
Avg CPC on "dental marketing"
high value, high stakes
Per patient
We report cost
not cost per click
Top 3
Map-pack position
primary terms
LTV-led
Case-mix focus
right patients, right treatments

See our case studies.

Angarum Media house mark — dental marketing

Dental Marketing · House mark

Engagement · Anchor Prices

Clear pricing. No surprises.

Anchor prices to set expectations; the exact number depends on your market and scope. Ad spend, where relevant, is separate and yours.

Starter
One channel
From
$1,500 /mo

Local SEO or Google Ads, managed, with call tracking and a monthly scorecard. Plus ad spend.

Scale
Multi-location
By engagement
Custom

Multiple practices or a DSO, with shared authority and per-location pages. Priced to scope.

See full packages & pricing

Begin a conversation

Let us build your dental marketing engine the measurable way.

Tell us about your business and your goal. We will come back inside one business day with a straight answer on fit, approach and rough numbers.

Angarum Media house mark
Better when paired

Dental Marketing works best alongside these.

Why dental marketing

A new patient is worth years, not one visit.

Dental is a high-lifetime-value, high-cost category — ‘dental marketing’ draws over 5,400 US searches a month with cost-per-clicks above $20. That economics rewards focusing on cost per new patient and case mix, not cheap clicks.

We build practices a system around the map pack and reviews, Google Ads for high-value treatments like implants and Invisalign, and a fast booking site — all measured on new patients booked.

Frequently asked

Plain answers. No jargon.

What does dental marketing include?
The channels that bring a practice new patients — local SEO and the map pack, Google Ads for high-value treatments, a reviews engine, a fast booking website and treatment content — all tracked to cost per new patient.
What is the best marketing for a dental practice?
For most practices, the Google map pack plus a strong reviews engine wins the "dentist near me" demand, with Search ads layered on for high-value treatments like implants and Invisalign. The right mix depends on your goals and chair capacity.
How do you measure dental marketing results?
Cost per new patient and case mix — not clicks. With call and booking tracking we tie spend to actual new patients, reported monthly in plain language.
Can you help attract specific treatments like implants or Invisalign?
Yes. We build treatment pages and target the search terms for the cases you want more of, so you shape your case mix rather than only attracting checkups.
Do you work with practices in the US?
Yes. Dental marketing is delivered remotely and works across Canada and the US — we tune local terms, treatments and offers to your market and regulations.
How much does dental marketing cost?
From $1,500/month for one channel managed, around $3,000/month for a multi-channel system, plus ad spend. Multi-location is custom. See packages & pricing.
Further reading

Guides from our Journal