ChatGPT Ads Management · Canada & US

Advertise on ChatGPT, where your customers now ask.

Your buyers stopped searching and started asking. We place your business below relevant ChatGPT responses in a clearly labeled sponsored unit, set up and tracked to booked leads. The ad account stays in your name.

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In short

What are ChatGPT Ads?

ChatGPT Ads are paid, clearly labeled placements that appear below ChatGPT's responses when your ad matches the conversation. They stay separate from what the assistant says and do not change its recommendation. Angarum plans, runs, and tracks these campaigns for service businesses across Canada and the US, starting small, measuring every lead, and scaling only the parts that pay back.

  • What it is: labeled paid placements shown below ChatGPT answers, separate from the assistant's recommendation.
  • Who it is for: service businesses whose customers compare options in ChatGPT before buying.
  • What you keep: your own ChatGPT Ads account, spend history, and data.
  • Fees: management from CAD $450/month, plus your own ad spend on an auction.
ANGARUM MEDIA
Digital Growth Studio
Canada · United States
Why now

Do customers ask a chatbot before they open Google?

Millions of people now open ChatGPT first to decide what to buy and who to hire. In 2026 OpenAI began showing ads below those answers. Reach buyers there while the format is new, keep tracking clean from day one, and measure it against your real cost per lead.

What the ChatGPT ad surface gives you
01
Higher intent
People ask AI for a recommendation, not a list. They are closer to buying.
02
Conversation context
OpenAI can use the chat's context and intent, plus your context hints, to match the ad.
03
Separate sponsored placement
Your ad shows below the response, clearly labeled and distinct from the answer.
04
Conversion tracking
The OpenAI Pixel and Conversions API tie clicks to booked leads, not just clicks.

Why the AI-first buyer is worth chasing

What we do

Six moves that make you the answer.

A new channel rewards discipline over spend. Here is how we run your ChatGPT Ads.

i.

Clean setup, your account

We get your business verified and set up correctly on the ad platform. Your ChatGPT Ads account is created in your name from day one.

Your account
ii.

Map the questions buyers ask

We list the real questions your customers put to an AI, by problem, product and location. Your placement shows for people ready to buy, not people browsing.

Ask, not keyword
iii.

Write for the conversation

We write ad copy that fits an answer, not a billboard. It reads as useful, and it earns the click inside a reply the buyer already trusts.

Written to fit
iv.

Match the landing page

The page picks up the promise of the answer. That match is the biggest lever on whether a curious click turns into a booked lead.

Message match
v.

Track calls and forms

We track calls, forms and booked jobs, then optimise the budget toward real leads. No guessing from raw clicks or impressions.

Optimise to leads
+

Report in plain numbers

One scorecard shows cost per lead, conversion rate and spend. Your ad account stays in your name, always.

You own it
Who it is for

If people ask AI about your work, you can be the answer.

We tune the same system to how your customers ask. The wording, the local context and the timing that make your sponsored placement relevant to how they ask.

Realtors & real estate Home services & HVAC Health, dental & med-spa Legal & professional Trades & contractors Local retail
Why the AI-first buyer matters

Higher intent, measured to the lead.

We judge ChatGPT Ads on your own numbers: qualified leads and cost per lead, not clicks. We set a baseline first, then spend more only where the leads show up.

Below
the response
labeled, separate
Auction
CPM, CPC or oCPC
you set the bid
Tracked
Pixel & CAPI
clicks to leads
Yours
Ad account
always in your name

See the full setup in our how to advertise on ChatGPT guide.

Angarum Media house mark, ChatGPT Ads management

ChatGPT Ads · House mark

Engagement · Anchor Prices

Clear pricing. No surprises.

These anchor prices set expectations. Your exact number depends on your market and scope. Ad spend is separate, billed to your own account, and it stays yours.

Pilot
Test the channel
From
$450 /mo

A tight ChatGPT Ads pilot with full tracking and a monthly scorecard, plus your ad spend. The smart way to learn the channel before you lean in.

Scale
Own the answer
By engagement
Custom

Several markets, advanced bidding, and organic AI search optimization alongside the ads. Priced to spend and scope.

See full packages & pricing

Begin a conversation

Be the business ChatGPT names before your competitors are.

Tell us about your business and your goal. We reply within one business day with a straight read on fit, approach and rough numbers. No jargon, no pressure.

Angarum Media house mark
Better when paired

ChatGPT Ads work best alongside these.

ANGARUM MEDIA
Digital Growth Studio
Canada · United States
A studio, not a vendor

Built in Vancouver, run for Canada and the US.

One team for search, social and the tracking behind them, and every account stays yours.

Frequently asked

Plain answers. No hype.

What are ChatGPT Ads?
ChatGPT Ads are paid, clearly labeled placements shown below ChatGPT's responses. When your ad matches the conversation, it appears under the answer. It stays separate from what ChatGPT says and does not change the assistant's recommendation.
Do ChatGPT Ads work for small and local businesses?
Often, yes. People use ChatGPT to compare options and shortlist providers, so many arrive with a clear need. We start small, track every lead, and grow only the parts that pay you back.
How much do ChatGPT Ads cost?
You pay two things: our management fee and your ad spend. Management starts at CAD $450 a month, and ad spend stays in your own account. ChatGPT Ads runs on an auction, so cost depends on your objective, bid, audience and competition. OpenAI recommends a starting CPC bid of USD $3 to $5, with a CAD $25 daily minimum.
How are ChatGPT Ads different from Google Ads?
Google Ads answer a typed search with a list of links. ChatGPT Ads can use the context of a longer conversation, then show a labeled placement below the response. The two reach buyers through different signals, so most of our clients run both and measure each separately.
How do you target the right people inside ChatGPT?
We start with the real questions your customers ask an AI, sorted by problem, product, location and buying stage. Then we match your ad and landing page to those questions, so you show up for buyers instead of browsers.
Can you track leads and ROI from ChatGPT Ads?
Yes. We set up call and form tracking, then report cost per lead, conversion rate and return on one page. You see whether the channel earns its keep, in plain numbers.
Do I own the ad account?
Always. We build the ChatGPT Ads account under your business and keep it in your name. If we ever stop working together, you keep the account, the spend history and the data.
Is it too early to advertise on ChatGPT?
We treat a new channel as a measured test. We start with one offer and clean tracking, judge it on qualified leads and cost per lead, and scale only what pays back. That way you learn the surface without risking the budget.
Which industries suit ChatGPT Ads best?
Businesses with a clear offer, a strong landing page and tracked conversions, whose customers compare options before buying: home services, HVAC, retail, software, travel and professional firms. Some categories such as health, legal and finance carry extra ad-policy rules, so we review OpenAI's policies before we plan.
How do I get started with ChatGPT Ads?
Start with one clear offer, a strong landing page, and call and form tracking in place. We build the account in your name, set a small daily budget, and launch against the questions your buyers actually ask. From there we watch cost per lead for a few weeks and scale only what pays back.
Will ChatGPT Ads change the assistant's answers?
No. Ads are labeled placements shown below the response, and they stay separate from what ChatGPT recommends. The assistant's answer is earned on merit, not bought. If you also want to influence the organic recommendation, that is AI search optimization, a separate service we run alongside paid placements.
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