Strategy before spend
We start with your Portland goals, margins and best customers, then choose the channel mix — search, local, social, content — that reaches them most efficiently. No channel gets budget because it’s trendy; it earns it.
One system — search, local, social and site — built to bring Portland customers in and turn them into booked work.
Portland is a brand-loving, independent-minded market where local, sustainable and design-forward businesses thrive across distinct east- and west-side neighbourhoods and out into the suburbs. Customers reward an authentic brand and a clean site, so digital done with taste outperforms volume here.
We tie Google Ads, local SEO, social and a conversion-built site into one system tuned to Portland's brand-conscious, neighbourhood market, and manage the whole thing to cost per lead and return — not channel-by-channel vanity metrics.
We start with your Portland goals, margins and best customers, then choose the channel mix — search, local, social, content — that reaches them most efficiently. No channel gets budget because it’s trendy; it earns it.
Paid search puts you in front of Portland customers who are searching right now, producing leads within weeks while the slower-compounding channels build underneath.
A strong Google Business Profile, reviews and geo-pages make you the obvious nearby choice in Portland — traffic that lowers your blended cost per lead the longer it runs.
Short-form video, social and retargeting keep your Portland brand in front of people before and after they’re ready to buy, so paid search converts at a lower cost.
Every channel lands somewhere. We make sure Portland traffic hits a fast, focused site built to turn visits into booked calls — the cheapest lever on your whole funnel.
We run it as one system and report on cost per lead, cost per customer and return — not vanity metrics — reallocating budget in Portland toward whatever produces customers most efficiently.